It’s time to start a rebellion against lanky lashes! Make this mascara your secret weapon. With a cutting edge brush that catches every lash and a killer formula that volumizes, curls, lengthens and defines, going rogue never looked so gorgeous. Break the rules and lash out.

Give A Little, Help A Lot!

Recycle old mascara wands and save wild lives through a partnership with the Appalachian Wildlife Refuge, a nonprofit that coordinates the needs of wildlife rehabilitation. With every purchase of any wet n wild mascara, you will receive a prepaid return label just collect your old or unwanted mascara wands and use the label to send them back to us! All collected wands will be donated to support Wands for Wildlife®, a recycling program that uses wands to help remove fly eggs and tiny insects from animals.